15 08, 2016

Sassy Social Marketing Business Radio Interview

By | 2017-05-23T09:45:37+00:00 August 15th, 2016|Networking & Social Media, Uncategorized|0 Comments

Last Friday I visited Tino at his gorgeous converted old school house in West Sussex where he has his Business Radio studio. We had been introduced on Twitter and he invited me to come and chat about Sassy Social Marketing. A very informal conversation, about who I am, how Sassy Social Marketing came about, and [...]

28 07, 2016

Three reasons to go live on Facebook

By | 2017-05-23T09:45:37+00:00 July 28th, 2016|Networking & Social Media|0 Comments

Have you taken the plunge yet? Have you used Facebook Live on your Facebook business page? I’ve only recently gone live… not quite at the leading edge I know, but I was hesitant. I don’t like seeing myself on video, so I assumed no-one else would either. But that kind of thinking doesn’t move any of [...]

14 07, 2016

You never know who’s watching

By | 2017-05-23T09:45:37+00:00 July 14th, 2016|Networking & Social Media|0 Comments

Being online means you are visible. You just never know who's watching. From a business point of view that is exactly what you want to achieve. You want to be found, you want your prospects, associates and clients to get to know you, to find out more about you and what you do. There's really no [...]

9 03, 2015

Twitter is just a sophisticated pub

By | 2017-05-23T09:45:38+00:00 March 9th, 2015|Networking & Social Media|0 Comments

When I was studying for my MBA as a mature student, I was often drawn to Peter Drucker's words, particularly on marketing and communication. I was reminded of Drucker last week at The Social Media Summit organised and hosted by Nicky Kriel*. The memory was triggered by the asssertion that: "Twitter is just a sophisticated pub." Thomas Power** Whether [...]

16 02, 2015

Let me tell you a story

By | 2017-05-23T09:45:38+00:00 February 16th, 2015|Marketing, Networking & Social Media|2 Comments

Storytelling is a timeless, ageless skill. Most of us will remember how we sat as children at story time, cross-legged on the floor entranced by a good storyteller. Even those little fidgets with a short attention span were drawn in, completely captivated. And what about that book you just can't put down, reading 'just one more' chapter [...]